Course record, checked 2026-09-16
AI Visibility Essentials with Semrush: AI SEO course record
AI Visibility Essentials with Semrush is a self-paced AI SEO program from Semrush Academy, priced at free as of September 16, 2026. Its public curriculum does not name GEO, teaches LLM citation training and teaches AI visibility measurement.
- Provider
- Semrush Academy
- Instructor
- Rita Cidre, with Leigh McKenzie (expert segments)
- Price
- Free. Free; certificate on passing the final assessment Provider-stated
- Format
- Self-paced: 20 short video lessons (about 1 hour 20 minutes) mixing strategy, Semrush AI Visibility Toolkit walkthroughs and expert interviews, plus a final assessment
- Level
- Not stated
- Modules
- 20
- Update model
- Not stated
- Names ChatGPT
- Yes
- Status
- Live
- Official page
- https://www.semrush.com/academy/courses/ai-visibility-essentials-with-semrush/
- Checked
- September 16, 2026 Observed
What AI Visibility Essentials with Semrush teaches
| Attribute | Recorded | Definition |
|---|---|---|
| GEO | No | public curriculum explicitly names Generative Engine Optimization or generative search visibility |
| AEO | No | public curriculum explicitly names Answer Engine Optimization |
| LLM citation training | Yes | public curriculum explicitly teaches earning, influencing or measuring citations, mentions or recommendations inside AI-generated answers |
| Entity SEO | No | public curriculum explicitly names entities, entity optimization or knowledge graphs |
| AI visibility measurement | Yes | public curriculum explicitly teaches measuring or tracking AI visibility, mentions, citations, share of answer or prompts |
| Traditional SEO | Yes | public curriculum also covers conventional SEO (keyword research, on-page, technical, links) |
| Link and mention acquisition | Yes | public curriculum covers link or mention acquisition |
| Community | No | |
| Live support | No | |
| Certificate | Yes |
Evidence for this record
The course page describes moving from tracking keywords to tracking prompts, optimizing for LLMs like ChatGPT, measuring AI visibility versus competitors, share of voice and brand perception, prompt research, identifying untapped citation sources and earning mentions on platforms AI systems trust, creating citation-worthy content, and technical SEO for AI systems. The literal terms Generative Engine Optimization, Answer Engine Optimization, entity and knowledge graph do not appear on the page. The modules value is the stated lesson count; no separate module grouping is shown.
Paraphrased from the public page on September 16, 2026. Yes means the provider's page names the subject; No means the page describes the curriculum without naming it; Unverified means the page does not describe the curriculum in enough detail to say.
How this record is used
This record is one of 27 in the AI SEO course research. It contributes to the GEO, AEO, citation, measurement, pricing and format findings only where its value is Yes or No; Unverified values are excluded from that denominator. See the study's the AI SEO course research for the aggregate figures.
Corrections with a public source: research@aiseocourse.study. Providers can request a recheck when a curriculum page changes.